WEBINAR
PRICE AND PROMOTIONS STRATEGY FOR CONSUMER GOODS
Why and how to reinvent your model
11:00
11.10 a.m.
11:25
11:40
11.50 a.m.
Chairperson of the event (being confirmed)
Julie-France Airenti , Revenue Growth Management Director
L'Occitane Groupe , manufacturer and distributor of natural cosmetics and well-being products
Economic pressures and the need to go beyond analytical tools
Ji-Hoon Dierckx, CEO
PricingOne, international consulting firm in Revenue Growth Management
Creativity beyond price, via assortment (price architecture pack), innovations and brand building
Thomas WALTER Global RGM Director
Groupe Bel , leader in the food industry
'Triple Win' around a model of value creation and sharing, based on consumer needs
Thomas WALTER Global RGM Director
Groupe Bel , leader in the food industry
Questions answers
Fencing