Traditionally, manufacturers and many distributors review their price lists every year.
But in the current period, to keep up with the frenetic rate of inflation, some pass price increases twice a year, others quarterly and some of you stagger them to pass monthly.
For most of us, this is unheard of and the balancing act of communicating these increases to customers becomes a tightrope walk.
A very pragmatic meeting awaits us with an immediate impact on your figures!
Not to be missed
Program of the event
3:45 p.m.
Welcoming participants
4:00 p.m.
Kick-off
4:10 p.m.
Communicate well to use inflation to your advantage
Thomas Delloye,Senior Director of Business Solutions Consultant
Zilliant
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Using Inflation to Improve Customer Experience:Prevent, inform, explain
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What numerical references for good communication on inflation:Energy, CPI's, current market
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Explain rather than impose in communication:educate, educate, educate
4:40 p.m.
Round tables moderated by our Pricing experts
5:40 p.m.
Break
5:50 p.m.
Communicating price increases in practice
François Lenne, Group Pricing Director
Manutan Group
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Communication with the end customer: the classic pitfalls and our recipes for success
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Sales forces under continuous pressure for 2 years: how to support them, reassure them, and give them the keys to good customer relationship management in a context of inflation
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Process and tools: provide the means to communicate reactively with the sales forces
6:20 p.m.
Wine tasting: Appreciate and master the palette of Bourgogne red wines
Charles Rimbault, Taster
7:00 p.m.
Closing of the formal part and beginning of the networking phase + free tasting
7:30 p.m.
End of the event
*In order to avoid commercial over-solicitation of our members, this event is unfortunately not open to consultants or suppliers of pricing solutions: you can contact us via thislinkto know the next available date