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FROM PRICE SETTING TO EXECUTION :

HOW I REACHED THE NEXT LEVEL OF PRICING MATURITY

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- Learnings on the pitfalls of pricing in a multinational with multiple regions / business units

- Pricing commoditized goods : what you should not be doing!

- How we define and implement value-selling on our higher value products

- Price execution : the path from no guidance to a controlled pricing, with processes and tools

 

Marco Ferreira, Global Strategic Pricing Manager

PETRONAS, leader of industrial and automotive lubricants

 

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4 DIGITAL ROUND TABLES IN SUB-GROUPS (6-7 people)

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In sub-groups led by one of our moderators, you will share your experience around a theme. Your moderator will summarize your outputs in plenary session. 2 sub-groups in French and 2 in English, according to your preference.

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WHY PRICE OPTIMIZATION IS NOT ENOUGH?

 

Marc Flaum, Director - Quote to Cash Sales Overlay

Derrick Herbst, Director - Business Transformation 

CONGA, tailored pricing & digital transformation solutions provider

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JOURNEY THROUGH THE GREAT RED WINES OF FRANCE AND THE WORLD

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To give you the unique opportunity of comparing the finest French red wines with those of the World, we have concocted a very high-quality selection for you! The lucky participants will be able to taste the productions of notorious estates in their regions, including grape varieties largely unknown in their own countries.

And the cherry on the cake: we will have the pleasure of tasting twice as much as usual (in volume), since 3 x 10cl will be delivered directly to your home. 

Anne-Cécile Marie, Oenologista